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Na pravom putu

11 images in the project gallery

ClientVlada Crne Gore
TypeVisual identity

Na pravom putu translates direction into a simple circular sign: a strong diagonal path, an open white field and one red point of focus. The symbol avoids literal arrows, giving the idea of movement a more ownable and flexible form.

The graphic design pairs that sign with compact navy typography and a precise red accent. The result is direct enough for campaign communication, yet structured enough to remain consistent across print, outdoor and digital formats.

Gallery

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